When I was very little, I tried to sell painted rocks.
In primary school, I would buy lollipops before class and sell them for double at lunch time.
I realised that I didn't have to be the one doing all the work, and I could hire people to perform the services while I kept the business busy using online marketing such as social media & our website.
By the time I was 25 I had 3 stores, 9 staff, 3 mobile services, my own wholesale product range of tanning solution and hair extensions, and I didn't work in the business at all.
I ran it all from home or from anywhere else I wanted to.
Now that all sounds great right? But I actually experienced possibly everything that could go wrong in that time...
Including being lied to, stolen from, having my entire business ripped off, making ALL the mistakes as a "boss" before I learned how to become a good leader... and even struggling with depression and the extreme highs and lows that come with being a creative entrepreneur.
(I call it BUSINESS BI-POLAR)
But I kept going, I learnt from each "failure" and continued to improve, systemise, delegate and build a system that allowed the business to continue running without me in it. I’m not a quitter, and I’m too stubborn to give up on achieving all the things I want to achieve in my life.
There came a point when I realised that many other business owners I came across wanted to know HOW I had used social media marketing to keep my business growing quickly, and how I had set up the business to run without me in it. I literally didn’t know that it wasn’t something that everyone else knew how to do too...
So in 2014 I started coaching and teaching, and now I help business owners double or triple their businesses with social media marketing, and also set up their businesses to run without them.
I also run a Facebook mastermind group called "Coffee With Carissa" which is full of other obsessed, high achieving, creative entrepreneurs who are all out to build wildly successful businesses and lives for themselves.
OFFICIAL BIO FOR USE IN INTERVIEWS, PUBLICATIONS & PROMOTIONAL MATERIAL
Carissa has been an entrepreneur since she started buying lollipops before primary school from the local shop and selling them for double to the kids in class... and also, selling *burnt cd mix tapes* to her high school friends back when she was the only teenager to have a cd burner.
At the age of 21 her first "successful" business was born.
Within 4 years Carissa turned a home spray tanning business into a chain of 3 beauty salons, with 9 staff, had her own range of wholesale hair extensions and mobile services around Brisbane Australia. She didn't work in the business at all and kept the business growing with Facebook.
In 2014 Carissa transitioned from "business owner" to "personal brand" and has helped over 3699 entrepreneurs to master the art of successful Facebook & Instagram marketing & bring in clients and grow their brands like magic.
Carissa runs a successful Facebook group of over 16,000 members called "Coffee With Carissa" and has generated over $3M from it so far.
She loves pink and sparkles, being real, having fun, making money and loving life.
Carissa lives on top of Tamborine Mountain (and even owns her own rainforest) in the Gold Coast Hinterland, Australia with her husband Travis, her two son's Jayden and Ryley, and her black cat, Peppy.
Carissa is a bestselling author of the book "I Like Money - The Secrets To Actually Making Money With Facebook" and has been featured in publications such as Forbes, Inc, The Huffington Post, Entrepreneur Magazine, NBC tv, and Funnel Hackers Radio.
Below are approved headshots to use in media publications and interviews.