I had a business coach reach out to me today via my DM’s and ask me what my current revenue goal is…
Now, having had a lot of coaches myself (I’ve not been without a coach or mastermind group for the last 10 years), and having BEEN a coach for the last 6, I know how the rest of this is gonna go down…
I told him currently I want to get back up to $150k per month which was where my company was at before I got pregnant with my second bub.
My second pregnancy was rough, I was in a lot of pain, and once bub was born, he didn’t start sleeping well up until about a month or so ago. (He still wakes up throughout the night but it’s not 4-5 times anymore)!
So my business scaled back a bit to a level I found a bit more manageable with less team members and less clients for a while…
But I have been significantly ramping things up again now that I’m getting more sleep, and I’m not such a cow anymore. (Baby will take a bottle now and is eating real foods. He’s turning one next month you guys wtf)!
Anyway back to the conversation. He asked me if I’d like to chat to his business strategist to put together a plan for how I can scale back up to 150k months.
Now, here’s where my mind starts to do fun things.
Because I have put so many years into my self discovery journey and I feel like I really know my work style, values, personality strengths and weaknesses, and what I do and don’t want for my life and business…
I feel like I need to pre-frame anyone I get on the phone with with what I absolutely will and will not do, and, if I work with a coach or consultant, and they are teaching me to do something a certain way, and I know it will work to make money, but I really don’t want to do it… I will just plain and simple, not do it.
Like, does your method involve sales calls or webinars?
Cool, but I’m not doing it.
Are you going to teach me how to set up a fancy evergreen funnel?
Yah? OK also, not doing that.
Also, I don’t actually even want to get on a sales call, can you just tell me the info via DM?
I will sign up if I want it.
There’s probably a lot of coaches, consultants and entrepreneurs who think I’m crazy, and you know what? I know I’m probably leaving “money on the table” by not doing these things or making them a part of my business model.
But I also know that I’m a bit of a hacker.
And I’m hell-bent on creating new ways of doing things differently to what everyone else does.
I never answered a phone or made phone calls when I had my hair and beauty salon business, because I didn’t want to.
When I tell people I sell 5k – 50k offers via email or messenger with a PDF or a video, and no phone calls, they’re like… “how?”
When I’ve shared about my 500k and 750k launches that I did in my group with one live video, no ads, and maybe a few extra posts and an email sent out to my list, they’re like… “what?”
I’m not a magician, I don’t think I’m clever or fancy or super-skilled.
I don’t even particularly like talking about these things publicly BUT, the message today is to be a stubborn “idiot” if you want to be, because you can do things your own way.
I just don’t want to spend my life on the phone, OR, training and managing a sales team.
I also don’t want to automate too much of my business because it feels robotic and empty and lacks human connection.
I know these things work because I have done them and made money, but, if the process or the lifestyle that comes with that doesn’t feel good to me, then I just don’t want to do it.
Because I value the way I spend my life and my time, more than I value the amount of money I make.
I know I can and will get back up to (and even over) 150k months now that I have my energy back and new offers I fully believe in.
And I’ll absolutely still learn new things from coaches and mentors and courses along the way, because I love to learn, and I love to learn from lots of different people.
I may even join this coaches program.
But I’m gonna do it my way and be stubborn and lazy and put the way things make me FEEL as the priority along the way.
And you should too.
One thing I’ve always practiced throughout my life and time as an entrepreneur, mostly because I’ve just felt like there is “no other way” but to do this, is that when something starts to feel heavy in my business, like I *really* don’t want to do it, or like I avoid doing it at all costs, even though I “need” to do it…
Is to find someone else to start doing what needs to be done, when it feels like I can no longer keep going.
I realised at a very young age (21-22) that I was really good at coming up with ideas and starting businesses, and getting clients…
And I was very good at promoting things and selling them based on the excitement and energy that came from my sharing my new idea or passion, or a solution to someone’s problem…
And I THRIVED on the momentum of launching, selling, helping people and seeing all the positive feedback and results that people were getting from whatever it was I was selling…
But usually after just a few months, (sometimes just a few weeks), I would feel the momentum fading, the energy decreasing, and things would start to feel heavy.
And I never really questioned it, though, like “why did I love this 3 weeks ago but now it feels like I’m trying so hard to force myself to keep going”…
I would just kind of acknowledge it, like, “ok, I don’t want to do this anymore, but, it needs to be done, so I need to find someone else who can do it & keep it going”.
In the beginning, not knowing much about systems, leadership, or the management of people, I made a lot of mistakes.
But I learnt from them and figured out more strengths and weaknesses in the process.
Such as I am really good at creating easy to follow systems and teaching people what to do… I am (or can be) a caring, inspiring leader who wants to make sure people are happy and doing their best…
But I’m a terrible manager. I hate checking up on people, and tracking progress and results, and I NEED to outsource that!
I’ve discovered I am a fabulous Visionary, always coming up with ideas for myself and others and I’m endlessly seeing different ways to promote, market, advertise and sell things…
I’m definitely a Polymath, it’s impossible for me to stay focussed on one thing, or one area of business, or one business model, or one industry even…
I must have several different ventures happening at once or I feel deeply bored and unmotivated… but I also must not try to actually be the person who physically does the work.
I’m excellent at launching new things, starting things, and teaching people how to do things in simple, easy to understand, easy to implement ways.
I am exceptionally motivated by making sure people are happy (clients / team / friends) etc.
And I am sharing all of this with you today:
1) Because it’s popped into my head and it wants to come out, and that’s how all my writing and ideas happen. Usually it’s because there is someone who really needs to hear or read this today, that’s normally what happens in the comments. So I have also decided to believe that I am some sort of mind reader or channel?? (Because I choose beliefs that make me feel good and happy and like life is fun and magical).
2) I want to remind you that you CAN (and should) always be focussing on and learning what YOUR actual strengths are by paying attention to how things do or do not make you FEEL in your life.
If you want to know your life purpose, or how to have a really great life that you love, it’s to “follow your bliss” and your flow zone, and to OWN your strengths, and ask for help with your weaknesses.
ESPECIALLY if you are a business owner, entrepreneur, and you are trying to build something great.
We all start out doing everything ourselves, but in order to keep growing, if you keep telling yourself that nobody else can do it the way you can, or that good people are hard to find, or that you can’t afford staff, well… it’s not true.
(Unless you keep thinking it over and over again and looking for reasons as to why it is true, in which case, your mind will make it so).
That’s your ego talking and it’s going to hold you back from reaching your fullest potential or from taking you to where your business or brand could actually go.
You may not be the same as me, you may be deeply happy doing your one thing and becoming a master at it, and there’s nothing wrong with that and there’s nothing wrong with the way I do things either.
But I just want to tell you that BEING IN YOUR ZONE OF GENIUS is what’s going to help you thrive the most in your life, and that you can build a support team of amazing people, with complimentary strengths and personality types to yours, and you can all work together to build something great and help a lot of people.
If you’re in isolation right now, if your work isn’t as busy, if you have extra time to think…
Start thinking about and identifying all the things that “FEEL HEAVY” to you.
The things that you need to do but you don’t want to and you feel like you really have to force yourself to do them.
And then start making a plan for how you can get those things off your plate when things start to return to a little bit of normality again.
Start to document and systemise how they are done, and how long each thing takes, and then you can start looking for someone to take that over.
Which will significantly reduce the pressure, the heavy energy, the resistance that you feel, and allow you to do more of what you love, what you are best at, and to really step into your gifts and flow zone with nothing holding you back.
If you’re a multi-passionate person like me, and you believe that you can own and run and make successful many different businesses / business models / products etc at once…
I want to also remind you & encourage you that YES YOU CAN!!
I’ve done this with spray tans, which moved to hair extensions, lash extensions, then to my own international wholesale ranges, online product stores, then to teaching people how to start their own businesses, how to market their own businesses, how to advertise on FB, set up their businesses to run without them, hire people, train people, lead people…
(All these businesses were running at once and across multiple locations because I was not actually doing the work myself, I hired a lot of people to finish and follow what I had started)
I’ve also owned businesses in web design, graphic design, promotional products (stubby coolers, fridge magnets), and most recently I’ve launched a new marketing / advertising agency that has hit a 7 figure run-rate in the first 2 weeks of launching and that I’ve *almost* set up to run without me (by systemising, hiring, training & delegating) within the last 2 weeks.
I often feel uncomfortable writing posts that are all “look at me and what I’ve done” but I do it anyway sometimes because I know I actually enjoy reading them from others, it inspires me, it reminds me of what is possible…
And today I want to remind you that you CAN DO ALL THE THINGS YOU WANT TO DO.
But you need to train yourself to not try to do them all yourself if you want to build something that can keep growing and that isn’t limited by your time, focus or energy.
Practice asking for help.
Practice letting go of control.
Practice telling yourself you don’t have to do everything yourself.
Practice telling yourself there are good people out there who want to help you.
Practice telling yourself you are worthy of support.
And just keep fucking practicing until you get really really good at it.
Ok, novel over.
Let me know if you needed to be reminded of this, and, if you’re going to do anything about it!
What if you weren’t actually made to be able to switch off? What if you stopped stressing completely about “how to switch off” and actually embraced it and instead, let all the thoughts OUT.
What if you started paying attention to that idea or curiosity that wouldn’t leave you alone at night and stopped you from falling asleep…
(Instead of ignore it or wishing it would go away).
What if the thing you were most afraid of doing is actually what you are supposed to do so you will follow your life’s purpose, and that the reason you can’t stop thinking about it is because… you’re not supposed to.
What if you were born with a visionary, entrepreneurial mind that has a purpose that is to grow, improve or evolve the world or it’s people in some way… and that by wishing it would give you a break is wishing away a gift that the majority of human beings do not possess.
What if you were always meant to be a leader, not a follower, and that your visions exist to guide or serve others?
What if the way to finally relax was to accept and embrace that yes, you will be kept awake some nights with the best ideas you’ve ever had but not enough energy to get up and write them down…
What if the way to accept your gifts and life purpose was to keep a journal of your thoughts and be grateful for how ridiculously clever you are.
What if you stopped worrying about what you “can’t do” or “should do” and started focusing instead on what you can do that others can’t, and what you love to do that others don’t?
If you are a born visionary entrepreneur, you’re incapable of turning it off, and you will be far better off embracing the fact that you don’t have to.
The reason your brand and business and following isn’t growing on social media, is because you’re missing a very important ingredient in the recipe for growth.
If you’re lacking engagement, lacking sales, and if your new followers keep unfollowing you…
It’s because you’re not making it easy (or even possible) for them to form any kind of emotional connection with you.
With SOOOOOO many people and businesses and accounts available to follow online these days, and so many templates and strategies and downloads and ebooks and podcasts and presets and filters and courses and options and offers… (omg)
Your ideal clients are feeling just as confused and overwhelmed as you are!
And they need someone to tell them it’s ok, give them a glass of water and a fluffy pillow, and take them outside to get some fresh air…
They want to find someone that makes them feel like “omg they understand me and who I am and how I feel” !
And they can’t possibly feel that way about you if you’re just showing them pretty pictures all the time with little to no substance or feeling or personality.
If you’re constantly trying to be “perfect, curated or professional” in a world where on the other side of the screen, your viewers are continuing to feel never flipping good enough because they’re comparing themselves to a false representation of reality…
You’re actually going to be repelling them and turning them away.
This digital age is great for connecting digitally, but a digital connection is not enough to make somebody stick around long term, or even decide to do business with you.
You need a HUMAN CONNECTION that is formed via teh interwebz.
And so, the ingredient you’re missing, is YOU.
Transparency is king, and people want to know who you are.
When your ideal audience discovers you for the first time…
And when their first impression of you is “omg they’re like me / they get me / they’ve been through what I’m going through / they can help me get what I’m wanting”…
THAT’S what makes them want to stick around.
THAT’S what makes them want to tell their friends.
THAT’S what makes them trust that you can help them.
And that’s what makes them want to BUY FROM YOU.
Now, if you feel like this is you, if you feel like you’re “missing something” in your marketing, and that no matter what you try you’re still not getting the results you really want…
The followers you want, the engagement you want, the sales you want…
I’ve been busy behind the scenes putting something together to make it easy for you to turn things around relatively quickly.
Because it’s just not enough to have people “know, like & trust” you online anymore…
If you really want to build a brand that lasts, and that continues to grow, you’ve got to help people fall in LOVE with you.
And to be able to do that, you need to know how to attract the right people… (with simple ads)
Then how to connect with them right away…
And then how to keep them engaged and get them wanting to buy…
In a way that makes them feel good about themselves and like they’re making the right decision… because they trust you.
And I’m ready to show you exactly how to do it, if you’re ready to commit to becoming one of the best.
Just go to www.carissahill.com.au/knowlovetrust and register for my next SECRET & LIVE webinar where I’ll explain everything!!!
(The information that is shared in this webinar will not be shared anywhere else and will only be available within 24 hours of the webinar being held live).
I’ll tell you how with a true story.
Back when my sweet little pebbles was still with us (RIP my furbaby girl) I used to have a mobile dog groomer lady come to my house to wash & groom her.
The ladies name was Sandy.
She had a cute little blue doggy wash trailer with pictures of bubbles on it.
She was so sweet and gentle and caring and I could just tell she loved dogs a lot.
She always took her time and made sure Pebbles was comfortable and not afraid.
Now, can I tell you the name of her business?
Nope, can’t remember…
Did I want to follow a dog grooming business on social media? Not really…
But did I love Sandy and recommend her and give her number to anyone else I knew in my area that had a dog?!
Would I have added Sandy on Facebook as a friend if she requested me?
Would I be more interested in what Sandy’s business is doing? Or what Sandy is doing on social media?
People connect emotionally with people, not businesses.
So having a personal brand online doesn’t mean you need to have it INSTEAD OF your current business…
(Although you can definitely transition into an online business with your personal brands and write books or create videos or courses on dog grooming tips or how to start and run a dog grooming business)!
But it does mean your clients are more likely to be loyal and recommend others if they feel like they know you better and are connected to you online…
And it does mean you can grow an audience and new friendships of other dog lovers…
And it does mean you can relax a bit and be a bit more real online and not try to think too hard about what you have to share for your business… (because you can share things you are doing and that are happening in your real life too)!
So whether you own a dog grooming business, a beauty salon or even a fish n’ chip shop…
A personal brand can help you grow your business, and I can’t wait to show you how in my free mini course!
WHY YOU NEED A PERSONAL BRAND IN 2020
A personal brand is when you turn yourself & your life into a brand. You build a following of people who like you, relate to you, and want to know more about you or your life!
You are essentially turning YOU into a business.
And as long as you build an audience who benefits from what you want to share, and feels like they relate to you in some way or that you can help them with something, you can then sell or promote things that they will want to buy from you.
There’s a reason Reality TV is so popular and it’s because people are genuinely interested in and curious about other people and their lives.
We love to gossip, we love compare people to ourselves, and we love to be entertained by what other people do; including how they look & act, what they eat etc
The thing is, many people, whether they are already a business owner or not, are so scared to put themselves out there.
And I was TOTALLY THE SAME when I started my personal brand.
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A personal brand is when you turn yourself & your life into a brand. You build a following of people who like you, relate to you, and want to know more about you or your life! You are essentially turning YOU into a business. And as long as you build an audience who benefits from what you want to share, and feels like they relate to you in some way or that you can help them with something, you can then sell or promote things that they will want to buy from you. There’s a reason Reality TV is so popular and it’s because people are genuinely interested in and curious about other people and their lives. We love to gossip, we love compare people to ourselves, and we love to be entertained by what other people do; including how they look & act, what they eat etc The thing is, many people, whether they are already a business owner or not, are so scared to put themselves out there. And I was TOTALLY THE SAME when I started my personal brand. I was so used to hiding behind the logo and business name of my small business, and before that, hiding behind someone else’s logo as an employee… But, overcoming the fears and building a brand based around who I am and what I love has been the best thing I think I’ve ever done. Both financially as a business move, as a self discovery and self confidence journey, I get to help lots of people, and because I get to have amazing conversations and connections with people who I love and who love me whenever I feel like I want a chat. I believe EVERYONE should have a personal brand, even if they already have a business brand, or even if they are still working for somebody else. It opens up so many opportunities to not only make a lot of money, but to also connect with people who are YOUR type of people… people you have things in common with, and people who share your beliefs, values and even your frustrations and challenges. One of the main things all humans are really seeking throughout their lives is deep connection with people who really understand and value them as an individual… And building a personal brand allows you to achieve that, while also giving you so many opportunities for success!
I was so used to hiding behind the logo and business name of my small business, and before that, hiding behind someone else’s logo as an employee…
But, overcoming the fears and building a brand based around who I am and what I love has been the best thing I think I’ve ever done.
Both financially as a business move, as a self discovery and self confidence journey, I get to help lots of people, and because I get to have amazing conversations and connections with people who I love and who love me whenever I feel like I want a chat.
I believe EVERYONE should have a personal brand, even if they already have a business brand, or even if they are still working for somebody else.
It opens up so many opportunities to not only make a lot of money, but to also connect with people who are YOUR type of people… people you have things in common with, and people who share your beliefs, values and even your frustrations and challenges.
One of the main things all humans are really seeking throughout their lives is deep connection with people who really understand and value them as an individual…
And building a personal brand allows you to achieve that, while also giving you so many opportunities for success!
Some of the BEST things about having a personal brand, is that you can really have a lot of fun *SHOPPING* for things you love, and you can in some cases claim a lot of cool stuff that you want as a tax deductible expense for your business!!
For example, if I need to do a photoshoot for my branding and content marketing, I can buy new clothes, makeup, jewellery and accessories and claim them as a part of my marketing…
If I’m making videos or recording livestreams for my marketing and branding and advertising, the same goes with setting up a cool looking office space or “film studio” area around the house.
One of my goals when I started my personal brand was to have my own personal videographer, photographer, stylist and personal shopper (because, branding and marketing and it’s just pretty damn cool)!!
And while when I first started it was just a dream or fantasy or “that would be nice” type thought…
(And while I actually kind of still judged the super successful people I followed online who had all of these things) lol – I finally got to a point where I gave myself permission to have them too.
(It was a massive up-levelling my self worth thing as it turns out – which is a whole other topic I can talk about another day)!
Anyway, the point of this post is, if you like pretty things, and fashion and makeup and accessories, decor and unicorn mugs…
When you have a personal brand, you can actually strategically use investing in the things you want as a part of your marketing…
And I just think that’s pretty damn cool.
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Some of the COOL things you get to do and buy when you have a personal brand involve clothes, jewellery, makeup, stylists, photographers & unicorn mugs!? No but really, if you’re branding your life, you may as well make your life totally awesome!! PERSONAL STYLIST / SHOPPER @collette_emily
Successfully Growing A Business Means Successfully Understanding The Human Mind.
ESPECIALLY when it comes to marketing your products and services and building a brand and reputation for yourself and what you sell!
Building a brand and reputation for your business is all about how you position yourself to your audience via your marketing and the type (and quality of) content you create and put online.
People will either see your product and brand as high class (good quality) or mid-level or low-level depending on the images, video, words, language and PRICING you choose to use.
There was this ad for mustard made in the 80’s that shows two rich men asking for a particular brand of mustard while being driven around in fancy cars.
This gives the impression to the viewer that if they want to be seen as “fancy” or “high status” to their friends or family when offering mustard at meal times, they would purchase this brand to demonstrate that they are this type of person.
Really though, it’s just mustard, in a jar, with a label on it.
It’s the branding and marketing that make people attach a certain feeling to it.
If you start paying attention to your own grocery shopping habits, you will find that you choose certain brands because of the way they make you feel.
Either the way they make you feel about yourself:
“I’m so good because I bought all the items that were on special and saved money”
Or the way you want other people to perceive you:
“They chose sparkling water instead of still water, they must be a little bit fancy”
Even the toilet paper you buy gives you a certain feeling about yourself.
You either choose the cheapest one, because you don’t believe you should ‘waste money’ on toilet paper that just wipes bums and goes down the loo…
Or you choose the softest, most expensive one because you believe that you deserve and should experience the best experience while wiping your bum…
Or you choose the recycled, good for the environment one that comes wrapped in paper not plastic because you believe you are doing what’s best for the environment and it makes you feel good about yourself.
It’s really important to know this when building a brand and growing a business, because you do actually get to CHOOSE how you want your audience and customers to perceive you.
And if you are doing your own marketing (like a lot of small business owners are), you get to make a choice every single time you post anything on social media, as to how the people who are viewing your content feel about you and your business.
(And the way they feel about you makes a really big difference when it comes to whether or not they will buy from you).
So, knowing this now, how do you want to be perceived in the marketplace?
How do you want your audience and ideal clients to feel about you?
What do you want your reputation to be?
And, assuming you want it to be the best it can be, and you want to be known as one of the best in your industry…
What can you do differently, or better, from this point forward, to make sure people see you as one of the best?
Want to work with me as a coach / consultant to help you grow your brand and business this year?
Send an email to: [email protected] and tell me about your business and brand and where you want to take it from here!
If you’re really ready to commit to stepping out of your business so you can work more ON IT THAN IN IT, you’re going to want to commit to following these 6 steps…
If you have at least one employee, you really can absolutely step out of your business and work from home, or anywhere else that you like at least one or more days per week, and, you SHOULD.
Because your business can’t grow if you’re always stuck inside it, and you’re not spending enough time working on your mindset, your marketing or planning for future growth.
As someone who has set up multiple businesses and locations to run without me (since I was 22 years old) I’m well aware that if you do NOT do this the right way, it will cause you trouble and pain.
Give people too much freedom? They walk all over you and don’t do things correctly…
Micromanage and obsess over things being done perfectly? They resent you and feel like you don’t trust them and the energy between you gets all out of whack.
There’s a nice balance that needs to be obtained in order for a business and a team to operate smoothly with you being the leader that your team respects and appreciates and supports, while you work on YOU and on keeping the business and people in it thriving.
I have created a 6 week program to walk you through one step at a time so that you can set up your business to successfully operate without you needing to be IN IT.
If freedom of how you spend your time is what you are CRAVING as an entrepreneur, and if you KNOW that all your best ideas and money making plans come from you having time alone to THINK, it is essential that you prioritise doing this.
Both for yourself, and for your business, your clients and your team.
The 6 steps you’ll be following in this program are:
WEEK ONE: start systemising the things in your business the exact way you want them to be done.
WEEK TWO: get your team members following the systems (properly and without complaining about it)
WEEK THREE: get as much as possible OFF your plate and free up your time to work on the business and on yourself.
WEEK FOUR: start holding weekly meetings that you and your team look forward to and that are not scary – you can follow the exact process me and my team use, I even shared a real life team meeting of my own with you.
WEEK FIVE: Make sure your clients are happy and taken care of when you’re not there.
WEEK SIX: Work a full week (or one or a few days) from home, from a cafe etc, and know what you should be focussing on and doing with your newly found “free time” in order to keep your business growing!
AND BONUS: I have included my own personal templates for systemising and team meetings that you can just copy and implement into your own business!
These next 6 weeks are going to be the most life changing things you’ve ever implemented in your business.
Whether you’ve been working in your business for YEARS and are ready for a change or a break, or whether you’re wanting to get this right from the start so you can scale your business so much bigger than yourself…
If you want to be a business OWNER not an owner / operator, this is something you NEED to start doing.
Join me in this program, and go through these trainings one per week for the next 6 weeks…
Your life and business will never be the same again, because you will be able to build a business that supports the life that YOU WANT TO LIVE!
What would that mean to you?
What would that be worth to you?
To know how to run and grow and build a business and lead a team from ANYWHERE, just focusing your strengths, your passions and on being the best YOU you can be…
If you’re ALL IN on creating the most amazing business and life you possibly can, I’ll see you in your inbox and inside the Facebook group soon!
(And I can’t wait to see your selfie of you working on your business from home or a cafe or the beach or maybe just getting a massage or watching a movie at a time where you would normally be “working” – yes, these are some of the things I am going to encourage you to do more of too, BECAUSE AN INVESTMENT IN YOU FEELING GOOD IS A GOOD INVESTMENT IN YOUR BUSINESS)!
Ready to change and improve your future lifestyle?
Just $99 USD per week for 6 weeks.
This investment in the way you run your business will lead to the ability for you to focus on adding THOUSANDS AND THOUSANDS MORE by having the extra time to focus on growth, marketing, sales, starting NEW businesses???
And whatever else you know will help you grow and enjoy life more…
If you are the type of person who knows the benefits and importance of investing in learning from mentors who have already DONE what you want to do, you won’t think twice about this.
This program has condensed my YEARS worth of experience setting up businesses to run without me into 6 easy to follow steps that will allow you to get results in WEEKS!
(Instead of learning the hard way and by all the failures I went through in order to figure out how to do this right)!
Are you ready to change your life?
CLICK THE LINK BELOW TO SIGN UP NOW AND YOU WILL GET THE FIRST LESSON AND A LINK TO THE FACEBOOK GROUP IN YOUR EMAIL INBOX RIGHT AWAY!!
If you want your business and your brand to be well known and loved by your audience and clients (which means you’ll find it almost effortless to continue growing your audience and attracting new clients) there are several things you MUST prioritise and master both as an entrepreneur and a human being…
People can’t really KNOW YOU AND LOVE YOU until you know and love yourself.
If you don’t really know and understand and approve of and accept yourself the way you are, and if you’re not constantly striving to BE the best possible version of yourself, and if you don’t really love and trust yourself as an incredible business owner who exists to help your customers get the results they want in their own lives then….
HOW THE FUCK CAN YOU EXPECT OTHER PEOPLE TO REALLY KNOW YOU AND LOVE YOU AND TRUST YOU AND WANT TO BUY FROM YOU LIKE CRAZY?!
Working on YOURSELF is more important than working on your business.
I mean, they both are important… but if you’re using your obsession with your *work* as a way to actually AVOID going within, then you’re always going to be capped at a certain level and probably end up continually self sabotaging your own progress and efforts because deep down you don’t really believe that you are *worth it*.
Truth hurts, yah?
So… what should you start to do about this?
1. Prioritise self discovery and self development. Literally, become obsessed with figuring yourself out. Take personality tests, strengths finder tests, numerology tests (if you’re into all of that) otherwise just start practicing self awareness and continually asking yourself “why do I think that” “why do I do that?” “why do I feel like that?”
Start to look at your own life and thoughts and actions as if you were someone else watching yourself. Ask yourself all the time how you are making yourself feel.
DON’T EVER THINK YOU KNOW ENOUGH. People who think there’s nothing to work on or improve within themselves are the ones who need it most.
Put your ego aside and get vulnerable.
2. Learn as much as you can about human behaviour and human influence so that you can become someone who is LIKEABLE / LOVABLE and who understands what other people want and need. This way you can make sure your needs are fulfilled while also fulfilling the needs of others, thus attracting all the people to you who appreciate and value your existence.
3. Surround yourself with people who are doing what you want to do or who have done what you want to do and learn from them, bask in their essence and energy, pay attention to how they show up and how they think vs how you are showing up and how you think.
The fastest way to uplevel your success is to uplevel your social circle, yes this includes being a part of mastermind groups, online courses and working with coaches and mentors, this is the fastest way to actually meet and make new friends (other members or clients of the program) who are equally as driven and motivated and HUNGRY as you are!
When you change what you surround yourself with and what you think and what you put into your brain (books, podcasts, courses, conversations etc) you will change. It’s inevitable.
Make sure you are choosing to surround yourself with people and information that you WANT to become more like… and make sure to discover your personal values and goals and desires and strengths and weaknesses FIRST!!!
(So that you are not made to feel like there is anything wrong with who you are as a person on this journey, you do not need anyone telling you you need to become better at something your personality type naturally sucks at, or that you need to develop *habits* that work for someone else’s strengths, or adopt values that are not your own)…
That is the fastest way to failure and unfulfillment.
So, know thyself and know thy audience, before you become known.